While I get it, the red hair thing, I didn't know until this week that Ed Sheeran was such a fan of the ketchup. Or catusp. Whatever. I didn't know that he has a tattoo of Heinz on his body either. In honor of how great Ed is and his love of ketchup, Heinz is collaborating with him and have released Edchup. I totally thought this was a joke. in fact, i'm still not totally sure it's NOT a joke. But they say it's true and there is a website that you can cruise over to and purchase it for $5. National Ketchup Day was earlier this week, either June 5th or June 6th, i've seen it celebrated on both days. Get all the info you need and purchase the Edchup at www.heinzedchup.com.