In 2020, when Iowa broke a record for liquor sales, it was understandable. I mean, we were trapped inside, we were driven to drink. But, 2021 liquor sales crushed 2020. Either we were celebrating a somewhat return to somewhat normal or we developed bad habits that didn't go away in 2020... In any case, liquor sales in 2021 in Iowa topped $400 Million.
What did we purchase to drink? Number one on the list Black Velvet Whiskey, followed by Tito's Vodka, then Captain Morgan Spiced Rum. Iowa vodka brands Blue Ox and Hawkeye Vodka were in the top ten.
And this list is just spirits, it does NOT take into account Busch Light sales in Iowa!!! Can you even imagine what those are?!